Happy Cash Roadshow
Happy Cash有錢見面會
藉由吉祥物”有錢”營造熱鬧氛圍，聚集人潮，透過遊戲傳遞品牌訊息，提升消費者對HappyCash辦卡意願，不僅達到推廣產品目的，並成功宣傳Happy Cash品牌形象，增加曝光率。
The mascot created an energetic atmosphere on the spot. Brand message was smoothly delivered by the interactive programs, which made consumers show interest to the product . The roadshow succesfully promote brand image and increase brand exposure.
The mascot created an energetic atmosphere on the spot. Brand message was smoothly delivered by the interactive programs, which made consumers show interest to the product . The roadshow succesfully promote brand image and increase brand exposure.